{"id":659,"date":"2025-07-17T17:10:52","date_gmt":"2025-07-17T17:10:52","guid":{"rendered":"https:\/\/apidocs.leadrat.com\/?post_type=docs&#038;p=659"},"modified":"2025-07-19T09:47:08","modified_gmt":"2025-07-19T09:47:08","password":"","slug":"what-is-leadrat-crm","status":"publish","type":"docs","link":"https:\/\/apidocs.leadrat.com\/index.php\/docs\/what-is-leadrat-crm\/","title":{"rendered":"What is LeadRat CRM?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"659\" class=\"elementor elementor-659\" data-elementor-post-type=\"docs\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9e74ee e-con-full e-flex e-con e-parent\" data-id=\"f9e74ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e035aab e-con-full e-flex e-con e-child\" data-id=\"e035aab\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f051fda elementor-widget elementor-widget-text-editor\" data-id=\"f051fda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In today\u2019s fast-paced real estate world, managing leads, site visits, and property listings manually is not just time-consuming\u2014it\u2019s inefficient. That\u2019s where <strong data-start=\"360\" data-end=\"375\">LeadRat CRM<\/strong> steps in. Tailored specifically for real estate professionals, brokers, and channel partners, LeadRat CRM is a smart, intuitive, and scalable solution designed to help you stay on top of every deal, lead, and client interaction.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1dbfb01 elementor-widget elementor-widget-heading\" data-id=\"1dbfb01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\ud83d\udccc Introduction to LeadRat CRM<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80e6a36 elementor-widget elementor-widget-text-editor\" data-id=\"80e6a36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong data-start=\"647\" data-end=\"662\">LeadRat CRM<\/strong> (Customer Relationship Management) is a cloud-based software platform that simplifies real estate operations by automating lead capture, property management, task scheduling, and sales tracking. Designed by <strong data-start=\"870\" data-end=\"898\">Dhinwa Solutions Pvt Ltd<\/strong>, it offers a mobile-first, easy-to-use interface that adapts to agencies of all sizes\u2014from independent brokers to large real estate companies.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0565a0 elementor-widget elementor-widget-heading\" data-id=\"e0565a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Add Your Heading Text Here<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b6fcab elementor-widget elementor-widget-text-editor\" data-id=\"3b6fcab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4><b>1. Smart Lead Management<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Auto-capture leads from top real estate portals like <\/span><b>99acres<\/b><span style=\"font-weight: 400;\">, <\/span><b>MagicBricks<\/b><span style=\"font-weight: 400;\">, <\/span><b>Housing.com<\/b><span style=\"font-weight: 400;\">, and even from your ads on <\/span><b>Google<\/b><span style=\"font-weight: 400;\">, <\/span><b>Facebook<\/b><span style=\"font-weight: 400;\">, or <\/span><b>Instagram<\/b><span style=\"font-weight: 400;\">.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Import leads manually or in bulk from Excel or CSV files.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Eliminate lead leakage with intelligent routing and auto-assignment.<\/span><\/li><\/ul><h4><b>2. Property Management<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create, edit, and manage multiple property listings.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">List properties directly to portals like <\/span><b>Bayut<\/b><span style=\"font-weight: 400;\"> and <\/span><b>Dubizzle<\/b><span style=\"font-weight: 400;\"> with one click (for UAE clients).<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Match leads with relevant properties instantly using advanced filters.<\/span><\/li><\/ul><h4><b>3. Task &amp; Site Visit Scheduling<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Schedule follow-ups, meetings, and site visits.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Assign tasks to team members and track status in real-time.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Get mobile notifications to avoid missing important events.<\/span><\/li><\/ul><h4><b>4. Powerful Analytics &amp; Reporting<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Track team performance, conversion rates, and pipeline activity.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Visualize data through dashboards for smarter decision-making.<\/span><\/li><\/ul><h4><b>5. Mobile Accessibility<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Available as a full-featured mobile app for Android and iOS.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Also offers a <\/span><b>Lite version<\/b><span style=\"font-weight: 400;\"> for low-bandwidth situations.<\/span><\/li><\/ul><h4><b>6. API &amp; Integrations<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Easily integrate with websites, Google Ads, Facebook, and IVR systems.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Use webhooks or API to send or receive leads in real-time.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37643fc elementor-widget elementor-widget-image\" data-id=\"37643fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"487\" src=\"https:\/\/apidocs.leadrat.com\/wp-content\/uploads\/2025\/07\/Leadrat-Dashboard-1024x487.png\" class=\"attachment-large size-large wp-image-940\" alt=\"What is LeadRat CRM? Real Estate CRM Features &amp; Benefits\" srcset=\"https:\/\/apidocs.leadrat.com\/wp-content\/uploads\/2025\/07\/Leadrat-Dashboard-1024x487.png 1024w, https:\/\/apidocs.leadrat.com\/wp-content\/uploads\/2025\/07\/Leadrat-Dashboard-300x143.png 300w, https:\/\/apidocs.leadrat.com\/wp-content\/uploads\/2025\/07\/Leadrat-Dashboard-768x365.png 768w, https:\/\/apidocs.leadrat.com\/wp-content\/uploads\/2025\/07\/Leadrat-Dashboard-1536x730.png 1536w, https:\/\/apidocs.leadrat.com\/wp-content\/uploads\/2025\/07\/Leadrat-Dashboard-360x171.png 360w, https:\/\/apidocs.leadrat.com\/wp-content\/uploads\/2025\/07\/Leadrat-Dashboard.png 1917w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f732c4 elementor-widget elementor-widget-text-editor\" data-id=\"7f732c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>LeadRat CRM Dashboard \u2013 A Real-Time View<\/b><\/h3><p><span style=\"font-weight: 400;\">Below is a screenshot of the actual LeadRat CRM dashboard. It shows how leads are tracked from multiple sources like Facebook, Google Ads, WhatsApp, MagicBricks, and more \u2014 all in a single view.<\/span><\/p><p><span style=\"font-weight: 400;\">This interface helps brokers and teams easily identify lead sources, manage statuses, and take immediate action \u2014 without switching between platforms.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be01560 elementor-widget elementor-widget-text-editor\" data-id=\"be01560\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Who is it for?<\/b><\/h3><p><span style=\"font-weight: 400;\">\u00a0 LeadRat CRM is ideal for:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Real estate <\/span><b>brokers<\/b><span style=\"font-weight: 400;\"> handling multiple properties<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Channel partners<\/b><span style=\"font-weight: 400;\"> selling across projects<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Real estate agencies<\/b><span style=\"font-weight: 400;\"> managing large teams<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Builders &amp; developers wanting clean lead pipelines<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Whether you&#8217;re an individual agent or a growing team, LeadRat CRM brings structure, clarity, and speed to your process.<\/span><\/p><h3><b>\ud83d\udd10 Data Security and Privacy<\/b><\/h3><p><span style=\"font-weight: 400;\">LeadRat uses industry-standard security protocols to protect your data. All leads, user information, and activities are encrypted and stored securely. Integration with portals and email accounts is permission-based, ensuring your privacy is always respected.<\/span><\/p><h3><b>\ud83d\udcb0 Pricing Snapshot (2025)<\/b><\/h3><table><tbody><tr><td><p><b>Users<\/b><\/p><\/td><td><p><b>Annual Pricing (INR)<\/b><\/p><\/td><td><p><b>Approx. Monthly<\/b><\/p><\/td><\/tr><tr><td><p><span style=\"font-weight: 400;\">5<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">\u20b966,000\/year<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">\u20b95,500<\/span><\/p><\/td><\/tr><tr><td><p><span style=\"font-weight: 400;\">50<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">\u20b94,55,000\/year<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">\u20b937,916<\/span><\/p><\/td><\/tr><tr><td><p><span style=\"font-weight: 400;\">100<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">\u20b98,33,000\/year<\/span><\/p><\/td><td><p><span style=\"font-weight: 400;\">\u20b969,416<\/span><\/p><\/td><\/tr><\/tbody><\/table><p><span style=\"font-weight: 400;\">Includes access to:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lead &amp; property management<\/span><span style=\"font-weight: 400;\"><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">API integrations<\/span><span style=\"font-weight: 400;\"><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mobile apps<\/span><span style=\"font-weight: 400;\"><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customer support<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Automation tools<\/li><\/ul><p><i><span style=\"font-weight: 400;\">Note: Prices are subject to change and may vary by location or customization.<\/span><\/i><\/p><h3><b>Getting Started with LeadRat<\/b><\/h3><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sign up<\/b><span style=\"font-weight: 400;\"> at<\/span><a href=\"https:\/\/leadrat.com\"> <span style=\"font-weight: 400;\">leadrat.com<\/span><\/a><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Connect your portals and ad accounts<\/b><b><br \/><\/b><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Add team members and assign roles<\/b><b><br \/><\/b><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Start capturing and managing leads instantly<\/b><b><br \/><\/b><\/li><\/ol><p><span style=\"font-weight: 400;\">Use the <\/span><b>mobile app<\/b><span style=\"font-weight: 400;\"> to manage business on the go!<\/span><span style=\"font-weight: 400;\"><br \/><\/span><\/p><h3><b>Conclusion<\/b><\/h3><p><span style=\"font-weight: 400;\">LeadRat CRM is more than just a CRM \u2014 it\u2019s a complete ecosystem built around real estate operations. If you&#8217;re struggling with lead leakage, missed follow-ups, or scattered communication, LeadRat can streamline your workflow and significantly boost your team\u2019s efficiency and sales.<\/span><\/p><p><span style=\"font-weight: 400;\">If you&#8217;re ready to take your real estate business to the next level, LeadRat CRM is a tool worth exploring.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In today\u2019s fast-paced real estate world, managing leads, site visits, and property listings manually is not just time-consuming\u2014it\u2019s inefficient. That\u2019s [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_eb_attr":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"doc_category":[18],"doc_tag":[],"class_list":["post-659","docs","type-docs","status-publish","hentry","doc_category-getting-started-leadrat"],"year_month":"2026-05","word_count":557,"total_views":"76","reactions":{"happy":"0","normal":"0","sad":"0"},"author_info":{"name":"tryambakeshwar","author_nicename":"tryambakeshwar","author_url":"https:\/\/apidocs.leadrat.com\/index.php\/author\/tryambakeshwar\/"},"doc_category_info":[{"term_name":"Getting Started","term_url":"https:\/\/apidocs.leadrat.com\/index.php\/docs-category\/getting-started-leadrat\/"}],"doc_tag_info":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is LeadRat CRM? 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